A dedicated IP address suggests that you shall have a distinctive numeric identifier on the Internet and that it will not be shared with other's websites or apps as it happens with a shared Internet hosting account. There are various uses for a dedicated IP - for instance, when an SSL certificate is needed in case you have an Internet store and you need to accept online payments or when you have a login form and you would like the data which users submit to be encrypted. A dedicated IP address may also be used for other apps, like a VoIP server, for example. Additionally, it'll give more credibility and security to your websites, since a network flood to a shared IP shall not have any effect on your dedicated IP. In case you host your sites with our company and you have your own server, you'll be able to get one or several dedicated IP addresses with only a couple of mouse clicks and to use them in the event that you cannot use the IP included with the server.